Case Study: Major MVPD Increases Inventory 10X with PDG Consulting
OTT,Media & Entertainment,Case Study,Advertising,Dynamic Ad Insertion (DAI)
December 7, 2022
A major virtual multichannel video programming distributor (vMVPD) looking to increase ad impact and expand its existing inventory turned to PDG Consulting to increase inventory and drive revenue.
What’s Next for DAI? Top Trends for 2023
Media & Entertainment,Advertising,Dynamic Ad Insertion (DAI)
November 15, 2022
With digital ad spending surpassing $210 billion this year, companies are looking for ways to make the most of customer moves to over-the-top (OTT) services. Learn more about upcoming 2023 trends for DAI in this article.
Understanding the OTT Landscape: The Streaming Wars Survival Guide
OTT,Media & Entertainment,Industries,Advertising
November 2, 2022
Understanding the OTT Landscape takes some research since the number of OTT services now available means that viewers can find whatever they're looking for and watch it wherever they want, all on-demand. Here's a Survival Guide to better understand the Streaming Wars!
A State-of-the-Art Business Intelligence Platform For Ad Performance Analysis and Optimization—With Predictive Capabilities (White Paper)
Advertising,Architecture & Design,Big Data,Industries,White Paper
April 20, 2022
At PDG Consulting, we work with a wide variety of clients in all types of industries—including well-known, major players in the entertainment industry. Our clients trust our technology and domain expertise, and frequently present us with their toughest, most innovative, high value software development projects.
by Fabien Coppens, PDG Consulting
Everything You Need to Know About OTT Streaming & Dynamic Ad Insertion
OTT,Industries,Advertising,Dynamic Ad Insertion (DAI)
November 18, 2021
Most people may not know what over-the-top (OTT) streaming is, but chances are the majority of consumers have already adopted it as their primary mode of consuming media—be it for listening to music, watching videos, playing games or making voice and video calls, to name a few.